品牌：拉森等著
基本信息
·出版社：清华大学出版社
·ISBN：7302097232
·条码：9787302097235
·版次：1
·装帧：平装
内容简介
本书广泛地使用案例分析的方法，通过大量的应用实例，引导人们如何正确地收集数据资料进行统计分析，以得到有意义的参考性结论。本书在撰写上具有以下特点：
（1）起点低，使用面广，实用性强，强调统计思想的内涵与应用。读者只需具有高中数学知识就可以学习使用此书。不用微积分，不追求数学的形式逻辑思维，而代之以形象思维和直观判断。
（2）编排上以案例形式展开，充分利用图表分析阐述统计思想，引导出结论，并围绕案例总结出关键概念。
（3）内容上是自封闭的，不需要先学概率论的知识。
（4）在书中精心安排了许多学习技巧和注解，应用与滥用的对比人例子以及简单统计软件的使用等内容。各章后附有大量习题和测试题，所附光盘中还提供了大量的数据。
（5）概括了直观统计学及常用统计方法的基本内容，有助于提高直觉推断和形象思维。本书适合经管、人文与社会科学等专业的本科生或研究生使用。
本书适合经管、人文与社会科学等专业的本科生或研究生使用。
目录
Chapter 1 lntroduction to statistics
Where Youve Been
Wherr Youre Going
1.1 An Overview otStaistics
1.2 Data Classitication
Case Study:rating Television Shows in the United States
1.3 Experimental Design
Technoligy:Using Techniligy in Statistics
Chapter Summary
Uses and Abuses
Review Exercises
Real Statistics-Real Decisions-Putting lt All Together
Chapter Quiz
Chapter2 Descriptive Statistics
Where Youve Been
Wherr Youre Going
2.1 Frequency Distributions and Their Graphs
2.2 More Graphs and Displays
2.3 Measures of Central Tendency
2.4 Mwasures of Variation
Case Study:Sunglass Sales in the United States
2.5 Measures of Position
Technology:Monthiy Milk Production
Using Technology to Determine Descriptive Statistics
Chapter Summary
Uses and Abuses
Review Exercises
Real Statistics-Real Decisions-Putting lt All Together
Chapter Quiz
Chapter3 Probability
Where Youve Been
Wherr Youre Going
3.1 Basic Concepts of Probability
3.2 Conditional Probability and the Multiplication Rule
3.3 The Addition rule
Case Study:Probability and Parking Lot Strategies
3.4 Counting Rrinciples
Technology:Simulation:Composing Mozart Variations with Dice
Chapter Summary
Uses and Abuses
Review Exercises
Real Statics-Real Decisions-Putting lt All Together
Chapter Quiz
Cumulative Test:chapters1-3
Chapter4 Discrete Probability Distributions
Chapter5 Normal Probability Distributions
Chapter6 Contidence lntervals
Chapter7 Hypothesis Testing With One Sample
Chapter8 Hypothesis Testimg With Two Samples
Chapter9 Correlation and Regression
Chapter10 Chi-Square Tests and tnd the F-Distribution
Chapter11 Nonparametric Tests
Appendices
……[看更多目录]
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