品牌：
基本信息
·出版社：Collins Design
·页码：276 页码
·出版日：2005年
·ISBN：9780060748081
·条码：9780060748081
·装帧：平装
内容简介
The business card has taken on a new level of importance in recent years. In an age where the business letter has been replaced by email, the personal contact evoked by a business card is more crucial than ever. Your card is often the one item taken away from a meeting, defining how people view your business long after any face-to-face meeting has faded from memory.
Whether you're a businessperson trying to develop your own letterhead set or a graphic designer trying to come up with that next great idea, your challenge is to communicate the "look and feel" of your company in the space your card and letterhead allows. The Little Book of Business Cardspresents an unparalleled source of inspiration. In these pages,David E. Carterhas gathered more than 260 representative examples of effective business cards and matching letterhead sets. Learn how to get the most from your choice of fonts, color, size, layouts, and logos -- and even what to do when you don't have a logo!
As an extra bonus feature,David E. Carterprovides informative and instructional annotations to the featured business cards -- valuable lessons for you to apply to your own designs. WithThe Little Book of Business Cardsin your library, you'll be sure to have a business-building design in no time.
作者简介
A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books.
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