品牌：
基本信息
·出版社：Portfolio Hardcover
·页码：288 页码
·ISBN：1591840031
·条码：9781591840039
·装帧：平装
·开本：0开 0开
内容简介
From Publishers Weekly
In late 2001, Hewlett-Packard shareholders were divided over a proposed buyout of computer manufacturer Compaq. Carly Fiorina, who'd been appointed HP's CEO two years earlier, had convinced most of the directors that the merger was necessary in order for the firm to remain competitive. But Walter Hewlett, son of one of the company's founders, came to believe the move was against everything the "HP Way" stood for. He drummed up support and turned the vote over the merger into a test of Fiorina's leadership. Anders, a Fast Company editor, uses this battle as the centerpiece of his account, but the book's subtitle is largely a misnomer. Although Anders recounts Fiorina's transformation from a talented executive at Lucent Technologies into one of America's most powerful female CEOs, she's only a small part of the story-and, in the long run, perhaps not the most interesting. The efforts of the second generation of Hewletts and Packards to cope with the pressure to remain loyal to the company's original vision and the multibillion-dollar legacy left by their fathers present much more compelling material. Chapters on HP's history, intended to provide a backdrop to Fiorina's fight to establish herself, overwhelm her story and reduce it to part of a recurring cycle of boardroom turbulence. Anders provides workmanlike reportage on the events, but falls short of linking it to a big picture worth caring about and never rises to offer a standout story.
Copyright 2003 Reed Business Information, Inc.
Wall Street Journal
"A riveting look at the rise and near-fall of a great American company." --This text refers to an out of print or unavailable edition of this title.
作者简介
GEORGE ANDERS,is a senior editor at Fast Company magazine.He is the author of Mer-chants of Debt and Health Against Wealth.In 1997,he was part of a team of Wall Street Jour-nal reporters awarded the pulitzer Pize for national reporting.A graduate of stanford Uni-versity,he has written about business and technolygy since 1981.He lives in northern Cal-ifornia with his wife,Elizabeth Corcoran,and their two children.
目录
PROLOGUE
1 THE BEST OUTFIT ON EARTH
2 THE MAN WHO SAID NO
3 GIVE ME A CHANCE!
4 RULES OF THE GARAGE
5 INSIDE THE BOARDROOM
6 THE BILLIONAIRES'LEGACY
7 THREE QUESTIONS
8 WALTER HEWLETT'S REBELLION
9 THE CRUSADE OF HER LIFE
10 INTO THE COUNTING ROOM
11 SEARCHING FOR VINDICATION
12 CAN CARLY MAKE IT?
NOTES
ACKNOWLEDGMENTS
INDEX
……[看更多目录]
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