品牌：
基本信息
·出版社：HarperCollins Publishers Inc
·页码：223 页码
·出版日：1996年
·ISBN：0887308171
·条码：9780887308178
·版次：1996-08-29
·装帧：平装
·开本：32开 32开
内容简介
The co-founder of Hewlett-Packard tells the story of the creation and success of this company, and explains the management techniques that made it happen.
Amazon.com
In a dry fashion, Packard tells the true story of the mighty Hewlett-Packard Company: Two college buddies begin a partnership by producing an audio oscillator in a Palo Alto garage in 1938 and wind up 60 years later with a $25-billion-dollar electronics company on their hands. He wraps the book up tidily with a timeline of the company's development milestones. Packard chalks up success to many things, including government contracts during wartime, but mostly to the company's management outlook ("The HP Way"), which champions openness, honesty, and flexibility throughout the organization. Entrepreneurs and technologists alike will be interested in this journey of an American giant. Packard's tone sometimes veers toward the self-congratulatory, but in this case, it somehow seems justified.
Hewlett-Packard is a high-tech company with over $25 billion in sales; the Hewlett-Packard way has obviously been quite successful. Here, one of the company's founders tells the story of its growth. Packard frequently becomes nostalgic, such as when talking about his first vacuum tube. He explains why Hewlett-Packard follows strong management practices: management by objectives, educational subsidies for employees, profit sharing, and giving authority to employees closest to the customers. Packard also served as a Defense Department official and in doing so chose to give $20 million to charity to avoid ethical conflicts. The company history Packard relates is, however, an uncritical review. The cassettes, narrated by Martin Bookspan, are of limited use because they offer little discussion of ideas that a person in business might adopt.
From Library Journal
Book dimension
Height (mm) 205 Width (mm) 135
作者简介
David Packard
David Packard (September 7, 1912 – March 26, 1996) was a cofounder of Hewlett-Packard. Born in Pueblo, Colorado, he received his B.A. from Stanford University in 1934. Afterwards he worked for the General Electric Company in Schenectady, New York.
媒体推荐
Customer Reviews
Venture spirit reminder, 20 Jun 1999
Reviewer: A reader
I've read this book to find out what motivated the people and companies in Silicon Valley which many other contries want to have one in their territory. It gave me lesson that the venture needs to be based on the acknowledgement of the understanding that the world is complex. Once take this granted,you can understand Hewlett and Packard did a great job and put a milestone to those who still can't understand the complexity of the society.
a good book after you get used to the painfully dry style., 15 Feb 1998
Reviewer: A reader
They say engineers (myself included) are generally poor writers; then David Packard must be an absolute genius. David Packard's book (as has his company been one) is an important contribution and a must read for company executives. But it does require patience and dedication -- like the one he and Bill Hewlette had to endure to make HP a success! Once you get through the first 6 or 7 chapters the book becomes and absolute GEM. Until then -- and unfortunately you almost have to read the first few chapters -- the book is a positive cure for sleeplessness. HP's dedication to innovation, its financial frugality (which shows up in Dave Packard not hiring a good ghost writer or editor) and the importance of Management by Objectives, Decenterlized Organization, and Management by Walkign Around, Expected Returns on R&D are only some of the Gems hidden in this book; but you do have to mine to get to them and IMHO it is a worthwhile pain to go through. What also comes through is how HP slipped their biggest chance of dominating the chip and computer market by not taking the risk and cancelling the OMEGA project. Reading David Packard's fatalistic justifications is worth 10 times the price of the book. Also little credit is given to the inventor of the calculator that made HP a house hold name, and no mention is made of procurement of Appolo(until in Appendix 2)!!! Admittedly, I am at fault for having difficulty with this book. I read it after reading "Hard Drive, Bill Gatees and the Making of Microsoft Empire" by Jamve Wallace and Jim Erickson. These gentlemen are professional writers/journalists that know how to grab ones attention and keep it. Reading them before "The HP Way", which incidently and surprisingly was rated the best business book of 1996 by Amazon readers, is like watching the movie Titanic, and then going home to suffer through 6 hours of Mr. Rogers!!! But I do still recommend the book not to mention that I am more inclined to one day work for the comapny! Cheers, --- Esfandiar
Reviews
1."The HP Way is an unswerving chronology of the life and mostly good times of Hewlett-Packeard, from its notional beginnings in the yearnings of two young prewar techies to its luminous present.What especially evokes awe is that…… Hewlett-Packard seems to have discovered what Ponce de leon was looking for. It toiled for 40 years before registering a billion dollars in sales, but since 1980 has more than doubled sales roughly every five years"
——Alan Abelson, New York Times Book Reviews
2."The HP Way is a well-deserved tribute to two men whose reputations and accomplishments earn them a place of honor among the business leaders of out times."
——Tome Abate, San Francisco Examiner
点此购买报价￥64.80
