中文名: Troika的ABC品牌推广活动：开始到结束
英文名: Troika's ABC Brand Campaign: Start to Finish
资源格式: 光盘镜像
发行时间: 2009年1月30日
地区: 美国
对白语言: 英语
文字语言: 英文
简介:
语言：英语
网址：http://movielibrary.lynda.com/html/modPage.asp?ID=753
类别：教程
翻译 by gaodeji71@TLF
Lynda.com出品的教程： Troika的ABC品牌推广活动：开始到结束 (Troika's ABC Brand Campaign: Start to Finish )
主讲：Troika Design Group
时长：0.5小时
试听：http://movielibrary.lynda.com/html/player/?id={E29CC850-81CB-4BD4-BF3C-AE633927E185}&tc=0&height=556&width=960
对ABC电视台的秋季促销和品牌形象宣传活动进行了深入的剖析研究，并观看一段60秒的网络黄金时段节目视频剪辑片段。观摩学习顶级的品牌机构Troika Design Group和Mike Benson (Mike Benson，ABC娱乐的高级副总裁，负责营销、广告和推广 ) 一起进行工作，创建一个网络品牌标识的视觉判读(visual interpretation)。
Troika演示了运用他们的"liquid light"创造性平台，来为各种各样的节目和演员服务，以及如何把真实镜头拍摄的部分与各种特效进行合成。
引用
Get an inside view behind the making of ABC TV's fall promotional and brand image campaign, and watch a 60-second spot that showcases the network's prime-time shows. See how top branding agency Troika Design Group works with Mike Benson, ABC Entertainment's senior vice president of marketing, advertising, and promotion, to develop a visual interpretation of the network's brand identity. Troika shows how they apply their "liquid light" creative platform to a wide range of programs and actors. Learn how Troika integrated a variety of special effects with live-action footage of the network's stars in this installment of Start to Finish.
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QUASAR PROUDLY PRESENTS
˙ ───────────────────────────────────────────────────────────────────────── ˙
Troika's ABC Brand Campaign: Start to Finish
(c) Lynda.com
Supplier . : QUASAR Size ..... : 19 x 15MB
Cracker .. : QUASAR Protection : Condom
Packager . : QUASAR Type ..... : Brain Enhancement
Date ..... : 01-31-2009 OS ....... : Win/Mac
˙ ───────────────────────────────────────────────────────────────────────── ˙
Troika's ABC Brand Campaign: Start to Finish
with: Troika Design Group
Get an inside view behind the making of ABC TV's fall promotional
and brand image campaign, and watch a 60-second spot that showcases
the network's prime-time shows. See how top branding agency Troika
Design Group works with Mike Benson, ABC Entertainment's senior
vice president of marketing, advertising, and promotion, to develop
a visual interpretation of the network's brand identity. Troika
shows how they apply their "liquid light" creative platform to a
wide range of programs and actors. Learn how Troika integrated a
variety of special effects with live-action footage of the
network's stars in this installment of Start to Finish.
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░▓██████████████▓░ ˙˙˙ THE ALMIGHTY QUASAR ˙ 2009 ˙˙˙ ░▓██████████████▓░
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