Balanced Scorecard (平装)

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  分類: 图书,进口原版书,Business & Investing(商业与投资),Management & Leadership(管理与领导力),Management,
  品牌: Pippa Bourne

基本信息出版社:HODDER & STROUGHTON (2009年4月1日)平装:224页ISBN:0340946490条形码:9780340946497产品尺寸及重量:19.9 x 12.9 x 1.6 cm ; 209 gASIN:0340946490

商品描述内容简介The Balanced Scorecard has gained attention steadily over the last 15 years and is becoming more mainstream as a strategy management tool. After an explanation of what the Balanced Scorecard is, this guide offers strengths and weaknesses of this approach to performance management. Next, readers are told how to design and implement appropriate measures and how to use the measures to manage, concluding with alternative approaches to performance measurement.媒体推荐The Balanced Scorecard has gained attention steadily over the last 15 years and is becoming more mainstream as a strategy management tool. After an explanation of what the Balanced Scorecard is, this guide offers strengths and weaknesses of this approach to performance management. Next, readers are told how to design and implement appropriate measures and how to use the measures to manage, concluding with alternative approaches to performance measurement.

 
 
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