Everything I Know About Business I Learned at McDonald’s从麦当劳学到的管理经理

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作者: Paul Facella著

出 版 社:

出版时间: 2008-10-1字数:版次: 1页数: 223印刷时间:开本: 16开印次: 1纸张:I S B N : 9780071601412包装: 精装内容简介

Everything I Know Ab out Business I Learned at McDonald's delivers an up-close-and-personal look at a company where talent is cultivated and encouraged to thrive, from the individual restaurant to the corner office. With the help of in-depth interviews and “in their own words” commentaries from company executives, franchisees, and vendors, he explores McDonald's result-driven culture, and reveals the core principles, first laid down by founder Ray Kroc in 1955, that have successfully guided the company for more than five decades.

Finally, Paul distills all that knowledge and experience into powerful lessons on teamwork, leadership, integrity, communication, and relationship building that you'll use to achieve stellar results in your company-whether your goal is to build an international business empire of your own, or just the best darned shop in town.

目录

Foreword by Ed Rensi vii

Acknowledgments xi

Introduction xv

1Honesty and Integrity: All in a Handshake

2Relationships

3Standards: Never Be Satisfied

4Lead by Example

5Courage: Telling It Like It Is

6Communications

7Recognition

Epilogue

Index

 
 
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