Who Moved My Cheese(谁动了我的奶酪)
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基本信息·出版社：Ebury Press
·页码：95 页
·出版日期：1999年
·ISBN：0091816971
·条形码：9780091816971
·包装版本：1999-03-04
·装帧：平装
·开本：32开
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内容简介I.Cheese is a metaphor for what you want in life - be it a good job, a loving relationship, money or possessions. And the maze is where you look for what you want - your organization, family or community. This book shows how to anticipate change, adapt quickly, enjoy change, and be ready for more.
Written for all ages, this story takes less than an hour to read, but its unique insights can last for a lifetime. "Who Moved My Cheese?" is a simple parable that reveals profound truths. It is an amusing and enlightening story of four characters who live in a maze and look for cheese to nourish them and make them happy. Cheese is a metaphor for what you want to have in your life - whether it is a good job, a loving relationship, money or a possession, health or spiritual peace of mind. And the maze is where you look for what you want - the organization you work for in, or the family or community you live in. This profound book from bestselling author, Dr. Spencer Johnson will show you how to: anticipate change; adapt to change quickly; enjoy change; and, be ready to change quickly, again and again. Discover the secret for yourself and learn how to deal with change so that you suffer less stress and enjoy more success in your work and in life.
II.The story of Who Moved My Cheese? was created by Dr. Spencer Johnson to help him deal with a difficult change in his life. It showed him how to take his changing situation seriously but not take himself so seriously.
When his friends noticed how much better lifehad become for him, and asked why, Dr. Johnson shared his “Cheese” story. Many later commented how hearing the story had helped them to keep their sense of humor, to change, and to gain something better, too.
Two decades after the story was created, "Who Moved My Cheese?" was finally published. It soon became a #1 international bestseller, with one million hardcover copies in print within the first sixteen months and over ten million copies within the next two years.
Some critics do not understand why so many people find the book so valuable. They say the story is simple enough for a child to understand, and it insults their intelligence. Some even fear it suggests that people should mindlessly conform to unnecessary changes imposed by others, although that is not in the story.
The author has commented that both the fans and the critics are “right” in their own way. It is not what is in the story of Who Moved My Cheese? but how you interpret it and apply it to your own situation that gives it value.
Hopefully the way you interpret the story of Who Moved My Cheese? and put it into action in your life will help you find and enjoy the “New Cheese” you deserve.
作者简介Spencer Johnson, M.D.
Dr. Spencer Johnson is one of the world's most influential thinkers and beloved authors. He is renowned for his brief, profound parables that help millions of people manage in changing times and rejuvenate their spirits. The former physician's stories focus on discovering how to enjoy healthier success, with more meaning and less stress, at work and in life.He is the author or co-author of numerous New York Times bestselling books.
媒体推荐Change can be a blessing or a curse, depending on your perspective. The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice, non-analytical and non-judgmental; they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "little people", mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image. Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese and be prepared to go running off in search of new sources of cheese when the cheese we have runs out.
Dr. Johnson, co-author of The One Minute Manager and many other books, presents this parable to business, church groups, schools, military organisations--anywhere where you find people who may fear or resist change. And although more analytical and sceptical readers may find the tale a little too simplistic, its beauty is that it sums up all natural history in just 94 pages: things change. They always have changed and always will change. And while there's no single way to deal with change, the consequence of pretending change won't happen is always the same: the cheese runs out.
--Lou Schuler, Amazon.com
目录
Parts of All of Us
The Story Behind The Story By Kenneth Blanchard,Ph.D.
A Gathering:Chicago
Who Moved My Cheese:The Story
Four Characters
Finding Cheese
No Cheese!
The Mice:Sniff& Scurry
The Littlepeople:Hem & Haw
Meanwhile,Back In the Maze
Getting Beyond Fear
Enjoying The Adventure
Moving With The Cheese
The Handwriting On The Wall
Tasting New Cheese
Enjoying Change!
A Discussion:Later That Same Day
New Cheese!
Share It With Others
……[看更多目录]