品牌：Adrian Gostick
基本信息
·出版社：John Wiley & Sons
·页码：116 页码
·出版日：2005年
·ISBN：9780470821633
·条码：9780470821633
·版次：Papercover
·装帧：平装
·开本：32 32
内容简介
Book Description
“After years of being driven forward by fear and intimidation, troops aren’t willing to fight the battle anymore. They’re leaving the ranks to join a growing number of recruits at firms that lead with carrots,” say renowned employee-recognition experts Adrian Gostick and Chester Elton.
The highly acclaimed authors present a remarkable story of how a great leader can unleash human potential, creating success in either good economies or bad. Providing strategies and solutions for the managers of today, this book offers answers for improving employee commitment and profitability through strategically acknowledging employee effort. How is it done? The answer is deceptively simple: with carrots.
Plentiful examples show how to choose the right reward for each employee, how to time the giving of a reward to motivate performance, how to effectively present rewards, when to give praise in private and when to make it a public celebration, and how to motivate employees to work harder and work smarter with the company’s goals in mind.
Book Dimension
length: (cm)19.6 width:(cm)14.2
作者简介
Adrian Gostick is director of marketing and corporate communication with the O.C. Tanner Company, the world’s largest employee-recognition firm. An award-winning writer and former journalist, his articles on employee recognition, Adrian holds a master’s degree in strategic communication and leadership from Seton Hall University and is on the national advisory board ofHuman Capital Strategies and Newsmagazine.
媒体推荐
Reviews
1. “After sinking my scarce time into a book, I do a rough return on investment(ROI) calculation by asking two questions: “Is this really going to build my business?” and “How rough a slog was the book to get through?”The 24-Carrot Managermight be my highest ROI book ever. It’ll have big impact on my company…and it’s a blast of fresh air to read.”
----------Cliff Clive, President, Roche Consumer Health North America
2. “Gostick and Elton have redrawn the boundaries on how executives should use rewards and recognition to unleash their organization’s human potential. This easy-to-read book gives a 360-degree view of all the recognition tools available to us. We have no more excuses of not using them.”
-----------Jean-Luc Butel, President, Medtronic Asia-Pacific
点此购买报价￥117.90
