品牌：周富强
基本信息
·出版社：广东人民出版社
·页码：241 页码
·出版日：2003年
·ISBN：7218044425
·条码：9787218044422
·版次：1
·装帧：平装
·开本：16开 16开
编辑推荐
The book is compiled for students of business, economics or related disciplines such as Engineering or IT and also for those whose professional activities require the use of Business English. The book aims to develop reading skills in a variety of current business contexts, e.g. advertising, marketing, negotiating skills,arbitration, sales promotion, telephone skills, e-commerce, writing and comprehending business correspondence and reports, news and articles on business topics.
目录
Prefoce
Unit 1 An Introduction to Business English
unit 2 Business Basics
unit 3 Making Yellow Page Advertising Work for Your Business
unit 4 Major Methods of Advertising and Promotion
unit 5 Advertising's No Joke, Take Care with the Laughs
……[看更多目录]
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