购房代理赚钱法则：与房地产买主合作赚取双倍佣金 Make Money as a Buyer's Agent :
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作者： Chantal Howell Carey, Bill Carey 著
出 版 社： John Wiley & Sons
出版时间： 2007-1-1字数：版次： 1页数： 226印刷时间： 2007/12/01开本：印次：纸张： 胶版纸I S B N ： 9780470051252包装： 精装内容简介
Traditionally, real estate agents help home sellers get the best deal on their home, but no one covers the buyer’s side. This guide shows you how to make the switch from representing sellers to representing buyers, so you can keep making money even as the seller’s market slows down. Learn to earn big commissions, no matter what happens to the market.
作者简介
CHANTAL HOWELL CAREY, a member of Zonta International, has handled millions in real estate sales and management as a broker, consultant, and trustee.
目录
Preface
Introduction
1The History of the Real Estate Industry
We have gone from open listings to exclusive listings with sellers
2The Changing Real Estate Market
Today we are going from open listings to exclusive listings with buyers
3Why Buyers Are Liars, Flakes, and Lookie-Loos
Buyers are lookie-loos because of you
4Why List Buyers?
Your time is valuable and you are worth the money
5Why Buyers Will List with You
Buyers, like sellers, want to be represented in a real estate transaction
6Making the Listing Presentation to Buyers
Agency disclosure opens the door to listing buyers
7How to Be Paid Every Time You Work with Buyers
Make at least $100 per hour working with buyers
8How to Ask for and Receive Retainers from Buyers
You will never work with buyers for free again
9Representing Buyers
You are a professionalAct like one
10Dual Agency
Twice the risk, twice the reward
11Divided Agency
How much time do you want to spend in the gray bar motel?
12Commission Does Not Determine Agency
Who pays your real estate commission does not determine whom you represent
13Being a Buyer’s Agent
Think, talk, and act like a buyer’s agent
14Buyer Loyalty
Your buyers are loyal to you because you trust them and they trust you
15Making Money Working with Buyers
You can make money working with buyers before, during, or after the closing
16Implementing a Professional Program to List Buyers
You can implement a professional program to list buyers quickly and easily
17The Future of the Real Estate Industry
Welcome to a completely professional real estate industry
Conclusion
Index
