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Successful Writing at Work

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  參考價格: 点此进入淘宝搜索页搜索
  分類: 图书,进口原版,ELT(英语学习),
  品牌: Philip C. Kolin

基本信息出版社:Heinle; Concise, international ed of 2nd revised ed (2009年8月9日)平装:384页正文语种:英语ISBN:0495897558条形码:9780495897552商品尺寸:23.2 x 19 x 1.6 cm商品重量:599 gASIN:0495897558商品描述内容简介This user-friendly, compact text presents the most necessary, useful skills and strategies for successful workplace writing. Based on the successful parent text, SUCCESSFUL WRITING AT WORK, International Edition, the Concise Edition maintains a practical approach, an abundance of realistic situations and problems, real-world examples, and detailed guidelines for drafting, editing, and producing professional documents and graphics. The Second Edition features a contemporary, open, and user-friendly design, including a wider trim size to allow for marginal note-taking and many new and up-to-date visuals.目录Note: Each chapter concludes with a Revision Checklist and Exercises. Part I: BACKGROUNDS. 1. Getting Started: Writing and Your Career. Writing-An Essential Job Skill. Writing for the Global Marketplace. Four Keys to Effective Writing. Characteristics of Job-Related Writing. Ethical Writing in the Workplace. 2. The Writing Process and Collaboration at Work. What Writing Is Not and Is. Researching. Planning. Drafting. Revising. Editing. Collaboration Is Crucial to the Writing Process. Seven Guidelines for Successful Group Writing. Sources of Conflict in Group Dynamics and How to Solve Them. Collaborating Online. Part II: CORRESPONDENCE. 3. Writing Memos, Faxes, and E-Mails. What Memos, Faxes, and E-Mails Have in Common. Memos. Faxes. E-Mail. 4. Writing Letters. Letters in the Age of the Internet. Letter Formats. Guidelines on Printing Your Letters. Parts of a Letter. Organizing a Standard Business Letter. Making a Good Impression on Your Reader. Types of Business Letters. Inquiry Letters. Special Request Letters. Sales Letters. Customer Relations Letters. International Business Correspondence. 5. How to Get a Job: Resumes, Letters of Application, and Interviews. Steps the Employer Takes to Hire. Steps to Follow to Get Hired. Analyzing Your Strengths. Looking in the Right Places for a Job. Preparing a Resume. Letters of Application. Going to an Interview. Part III: PREPARING DOCUMENTS AND VISUALS. 6. Designing Successful Documents and Visuals. Organizing Information Visually. The ABCs of Print Document Design. Three Rules of Effective Page Design: A Wrap-Up. The Purpose of Visuals. Two Categories of Visuals. Tables. Figures. Using Visual Ethically. Using Appropriate Visuals for International Audiences. 7. Writing Instructions and Procedures Instructions and Your Job. Why Instructions Are Important. The Variety of Instructions: A Brief Overview. Assessing and Meeting Your Audience's Needs. The Process of Writing Instructions. Using the Right Style. Using Visuals Effectively. The Five Parts of Instructions. Model of Full Set of Instructions. Writing Procedures for Policies and Regulations. Some Final Advice. 8. Writing Effective Short Reports and Proposals. Why Short Reports Are Important. Types of Short Reports. Guidelines for Writing Short Reports. Periodic Reports. Sales Reports. Progress Reports. Trip/Travel Reports. Incident Reports. Writing Successful Proposals. Guidelines for Writing Successful Proposals. Internal Proposals. Sales Proposals. 9. Writing Careful Long Reports. Characteristics of a Long Report. The Process of Writing a Long Report. Parts of a Long Report. The Whys and Hows of Documentation. A Model Long Report. 10. Making Successful Presentations at Work. Types of Presentations. Informal Briefings. Formal Presentations. Analyzing Your Audience. The Parts of Formal Presentations. Presentation Software. Noncomputerized Presentations. Rehearsing Your Presentation. Delivering Your Presentation. Evaluating Presentations. A Writer's Brief Guide to Paragraphs, Sentences, and Words. Paragraphs. Sentences. Words.

 
 
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