直觉Instinct (International Edition)
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作者： Thomas L. Harrison 著
出 版 社： 艺洲
出版时间： 2007-12-1字数：版次： 1页数： 244印刷时间： 2006/11/01开本：印次：纸张： 胶版纸I S B N ： 9780446697392包装： 平装内容简介
The first book to combine business management and scientific studies shows how the personality traits of successful entrepreneurs may be inheritedand what you can do to make the jump from employee to entrepreneur. What exactly does it mean to be a born leader? Are some people naturally endowed with characteristics that lead to success? Could success be the result of something in our DNA? INSTINCT explores the radical new concept that business success is based on cell biology, evolution, and genetics. Thomas L. Harrison shows readers how to determine if they have inherited these genesand how to compensate if they are lacking some of these vital traits. An important and groundbreaking book, INSTINCT is sure to revolutionize the business and science worlds for years to come.
目录
Introduction
Chapter 1 The Critical 50 Percent: Doing Your Genetic Inventory
Are Entrepreneurs Born or Made?
The Science Behind Inheriting an Entrepreneurial Personality
Genes and Personality
What's Your Starting Point?
"But I'm Not Like My Family?"
Your Genetic Inventory
What Your Answers Mean for Thinking Like an Enirepreneur
Genes and Behavior
Chapter 2 Imprinting Pleasure: Creating an Addiction to Success
Nature Finds Nurture
Creating an Addiction to Success
Getting Your Brain Rewired to Win
Developing Success Promoters
Success Promoter: The "Early Scar Tissue" Gene
Practicing Success
Chapter 3 The Challenge of Defining the Future: Painting an Evolving Picture for Yourself
Genes, Ambition, and Curiosity
Success Promoter: The "Picture-Painting" Gene
Why Do You Want What You Want?
Seeing Yourself in Your Picture
Are You in the Right Picture?
What Do You Do if You're Short on Openness?
Chapter 4 The Challenge of Fighting Fear: Believing in Your Ability to Survive
Seeking Out Risk
Entrepreneurs Aren't Risk Takers
The Love of What's Next
Success Promoter: The "Forward Focus" Gene
Chapter 5 The Challenge of Seeing Around Corners: Tap Your Intuition to Spot and Seize Opportunity
Ordering What's Not on the Menu
Being a MythManager
Two-Steps-Ahead Thinking
Genes, Intuition, and Opportunity
Attitude and Focus: Are They in Your Genes?
Multiply Your Listening with an Intuition Network
Spotting Patterns
Success Promoter: The "Seeing Around Corners" Gene
And if You Miss an Opportunity?
Chapter 6 The Challenge of Fighting Fear, Part II: Understanding and Believing in Your Product
Neuroticism: Being a "Samurai Worrier"
The Risks of Not Understanding What You're Selling
Success Promoter: The "Cold Call" Gene
But What If I Just Don't Believe in What I'm Doing?
Chapter 7 The Challenge of Embracing Rejection:Learning to Love Hearing "No"
Chapter 8 The Operational Challenges:Breaking Things Down
Chapter 9 The Challenge of Punctuation Points:Mading Better Decisions
Chapter 10 The Challenge of Being a Nice Guy:Building a Reputation ThAT wORKS
Chapter 11 Decoding the DNA of Success in Leading Others
Notes
Participating Executives
Index
