包装设计 Profile: Pentagram Design
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作者： Susan Yelavich 著
出 版 社： Oversea Publishing House
出版时间： 2008-1-1字数：版次： 1页数： 239印刷时间： 2004/07/01开本：印次： 1纸张： 铜版纸I S B N ： 9780714843773包装： 精装内容简介
Corporate design may often look as though it were created by a machine,or a committee.But the most memorable and beautiful consumer products,packaging,and environments are the work of individuals with high standards and a unique vision.Profile Pentagram Design focuses on the personalities of the 19 partners who run the world-famous firm based in London,Berlin,New York,San Francisco,and Austin,Texas.Lively essays by 19 writers,including radio host Kurt Andersen,novelist Louis Begley,and author Alain de Botton,humanize the firm's serenely iconic status.Each partner's approach involves a personal blend of intuition and analysis.Kit Hinrichs,who has worked for companies from Crocker Bank to Dryer's Ice Cream,says he creates "time bridges" in his work with treasured objects from his suburban California youth,including Boy Scout merit badges,Popular Mechanics magazines,and an edition of the Bible in which key passages were printed in red type.Daniel Weil says his understated designs for plates,blankets and other cabin accessories for United Airlines were based on a study of purchasing systems and business customer expectations.While Pentagram is known for the elegance and clarity of its work,some of the partners push that classicism into unexpected places.Paula Sher's passion is letterforms.She views typography as a kind of illustration,with huge,bold letters staking out psychic territory on a poster or swarming over a building.Then there's DJ Stout,former art director at Texas Monthly magazine,who put a drawing of Ross Perot as Alfred E.Newman on the cover of the June 1992 issue.As a Pentagram partner,Stout's wit takes more subtle forms,including his canny remake of an early Land's End lighthouse symbol into a timeless emblem#151;-a stack of three white stripes topped with a triangular beacon.Elegantly designed(by Pentagram),with more than 200 illustrations,this book is a must for anyone interested in the look of contemporary objects,from books to buildings.#151;-Cathy Curtis
目录
The Culture(s)of Pentagram by Susan Yelavicb
The Idea of Pentagram by Rick Poynor
Working from the Inside Out,Lance Knobel on Jobn McConnell
The Choreography of Site-Specific Media.Janet Abrams on Lisa Strausfeld
Picture Story.Emil King on Angus Hyland
Three Letters:e.V.O.King Jacobs on Paula Scher
The Modest Art of Design.Desgn.Deyan Sudjic on Dainel Weil
All-American.Kurt Andersen on Michael Bierut
Sensuality at Scale.Jeremy Myerson on Justus Oehler
Rainmaker.Mike Hicks on Lowell Williams
Designer=Editor=Curator=Collaborator=Designer.Lorraine Wild on Abbott Miller
The Investigator.Alain de Botton on john Rushworth
Mosaic.John Hockenberry on Woody Pirtle
Look Right,Work Right.Bruce Sterling on Robert Brunner
The Customer Is Always Wrong.Stephen Bayley on David Hillman
Hunter Gatherer.Owen Edwards on Kit Hinricbs
Our House in Sagaponack.Louis Begley on James Biber
A Texas Daredevil.Robert Draper on DJ Stout
Building Language.Paul Goldberger on Micbael Gericke
Anti-Manner.Rose George on Fernando Gutierrez
Partner Profiles
Index
