LESSONS LEARNED:STARTING A BUSINESS学到的教训:开创一个企业

分類: 图书,进口原版书,经管与理财 Business & Investing ,
作者: Harvard Business School Press 著
出 版 社:
出版时间: 2007-12-1字数:版次: 1页数: 98印刷时间: 2007/12/01开本: 64开印次: 1纸张: 胶版纸I S B N : 9781422122907包装: 平装内容简介
Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges? Now you can find out-with Lessons Learned. Concise and engaging, each volume in this new series offers 12-14 insightful essays by top leaders in industry, the public sector, and academia on the most pressing issues they’ve faced. The contributors share surprisingly personal anecdotes and offer authoritative and practical advice drawn from their years of hard-earned experience.
The series launches with three volumes, each of which centers on a timely topic:
Leading by Example
Managing Your Career
Managing Change
A crucial resource for today’s busy executive, Lessons Learned gives you instant access to the wisdom and expertise of the world’s most talented leaders.
50 Lessons’ digital library holds more than 500 individual lessons from over 100 high-profile leaders from industry, the public sector, and academia from companies and institutions around the world.
目录
1.Michael Dell
The Early Entrepreneurial Years
2.Sir Gerry Robinson
Be Clear What the Aim Is
3.Luke Johnson
Aim Big, Then Deliver
4.Pamela Marrone
Raising Money Is Like a Sales Process
5.Ray Anderson
Treat Other People's Money As If It Were Your Own
6.Robert Johnson
The Birth of BET
7.Andrew Sherman
How Small Businesses Can Compete for Talent
8.Mike Southon
Only Hire People You Like
9.Sir Stelios Haji-Ioannou
Building Brand Awareness
1O.Brent Hoberman
Never Take No for anAnswer
11.Lord Bilimoria
Overcoming Obstacles
12.Ping Fu
Rising from the Ashes After a Crisis
13.Robin Chase
Prove Your Concept Before Expanding
14.Howard Lester
Do What You Love
About the Contributors
Acknowledgments