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　　分類: 图书,进口原版书,经管与理财 Business & Investing ,

作者： Mike Brewster著

出 版 社： Oversea Publishing House

出版时间： 2007-1-1字数：版次： 1页数： 289印刷时间： 2007/01/01开本： 16开印次： 1纸张： 胶版纸I S B N ： 9781401309077包装： 平装编辑推荐

作者简介：

Mike Brewster is a business journalist and the author of the books Unaccountable and King Capital. He lives in New York City. Frederick Dalzell is a historian and consultant whose recent books include Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble. He is a partner in The Winthrop Group, a firm specializing in historical research and archival services, and lives in Cambridge, Massachusetts.

内容简介

For the first time ever, one of the "World's Most Admired" companies opens its doors for a fascinating, lively, and most of all instructive look at how it does businessWe see them everywhere -- those brown trucks with the golden logo, the drivers delivering their share of 14 million parcels handled daily. To most of us, UPS is a reliable fact of life. But to well-informed businesspeople, Big Brown is a company to emulate. Quietly and steadfastly, UPS has earned a reputation as one of the leading companies in America, known as much for its innovative practices as its skill in creating satisfied customers and employees.Just in time for the company's hundredth anniversary, UPS has allowed authors Mike Brewster and Fred Dalzell unprecedented access to their facilities, their workers, and their history -- including their mistakes. What emerges are clear-cut lessons from which any business can benefit. Driving Change is an enlightening, absorbing, and dynamic account of a company at the very fulcrum of global commerce.

目录

Acknowledgments

Prologue: On the Road with UPS

1 The "Big Idea": Culture as Competitive Advantage

2 Constructive Dissatisfaction and the Quest for Continuous Improvement

3 A Common and Uncommon Carrier: Accomplishing Transformation

4 Rising to the FedEx Challenge: Building an Airline

5 Beyond the Golden Link: Going International

6 Creating a Truly Global Business

7 The Technology Company That Delivers Packages

8 The Ownership Company

9 Synchronizing Global Commerce, One Supply Chain at a Time

10 One Company, One-to-One

Epilogue: Revealing the "Secret Sauce" at UPS

 

 

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