结果法则！： 建立将竞争驱之于外的文化 RESULTS RULE! BUILD A CULTURE THAT BLOWS THE COMPETITION AWAY
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作者： Randy Pennington 著
出 版 社： 吉林长白山
出版时间： 2006-12-1字数：版次： 1页数： 193印刷时间： 2006/12/01开本：印次：纸张： 胶版纸I S B N ： 9780471782742包装： 精装内容简介
In a competitive environment in which products and services are frequently interchangeable, what sets a great business apart from the competition? Everyone shares the same tactics, the same buzzwords, and the same technology, so why do some businesses consistently dominate their competitors? The answer lies in intangibles—the factors broadly defined as the organization's culture.
Over the course of his twenty-plus years as a business performance consultant, Randy Pennington has learned two vital truths about the most successful companies: they never lose focus on results, and they always create a compelling organizational culture that engages all employees in the company's mission.
These intangibles are what separate truly great companies from everybody else—and lead to consistent results. Results Rule! provides principles and strategies for building a remarkable organizational culture that will make you the standard by which the competition is measured. Applying its lessons will enable your organization to execute more effectively, engage all staff members in every project, and quickly respond to competition and changing markets.
The right culture can make all the difference. It will help you and your people focus on the fundamentals of your business; create better, more effective partnerships and teams; and encourage everyone to do what's best for the company rather than what's easiest for them. Pennington not only shows you how to create this culture, but gives real-world examples of people and companies who excel at getting results. You'll see what works for major organizations like Southwest Airlines, Wal-Mart, and GE, as well as smaller, less well-known companies that lead, innovate, and get results in their own industries. Delivering results ultimately comes down to choices, and Pennington providesthe six principles you need to make and implement the right choices for long-term consistent results.
An endless number of books claim to solve your business's problems with the latest buzzwords and overhyped methodologies. Those books might make you feel better about yourself, but they probably won't make you feel any better about your business. The secret to success is simple: results rule! If you want to build a business that gets results, start here.
目录
Preface
Acknowledgments
Chapter 1: It’s the Culture, Stupid!
The Marketplace Speaks
What the Best Know and Do
32 Years and Counting
A Results Rule! Culture
Organizational DNA
Change Performance to Change the Culture
Is Your Culture in Trouble?
It’s Never Just One Thing
Everyone Leads
Results Rules
Chapter 2: Has-Beens, Wannabes, and Heroes
You Know Them by Their Performance
The Two-Year Wonders
Are You on the Right Track?
Faulty Thinking—Faulty Assumptions
More Faulty Assumptions
Moving toward Hero Status
The Pressure to Avoid the Truth
The Courage to Keep Asking
The Truth Begins with Open Communication
The Open Door
Selling Hats to Each Other
You Can’t Be All Three
So What?
Results and Responsibility
Can You Handle the Truth?
Results Rules
Chapter 3: Pursue the Best over the Easiest
The Most Important Decision You Will Make
Three Types of Choices
Pursuing Your Best Purpose
The Ticket to the Party
Poor Fundamentals Make Your Distinction Irrelevant
If the Government Can Do It, Why Can’t You?
Doesn’t Everyone Want to Pursue the Best?
More than Money
Let’s Talk about People
Talent Does Not Always Win
Get the Sack
The Lilly Test
The Ultimate Choice
I Admit It
Disastrous Choices
What Choice Will You Make?
Results Rules
Chapter 4: Leverage the Power of Partnerships
Chapter 5: Focus the Energy
Chapter 6: Show the Courage of Accountability
Chapter 7: A Love Affair with Results
Notes
Index
About the Author
