Never Bet the Farm: How Entrepreneurs Take Risks, Make Decisions - and How You Can, Too (平装)
点此进入淘宝搜索页搜索分類: 图书,进口原版书,Business & Investing（商业与投资）,Management & Leadership（管理与领导力）,Decision-Making & Problem Solving,
品牌: Anthony IaquintoStephen Spinelli Jr.
基本信息出版社:Jossey-Bass (2006年3月17日)外文书名:企业家冒险和决策及其借鉴平装:224页正文语种:英语ISBN:0787983667条形码:9780787983666产品尺寸及重量:22.6 x 15 x 2.3 cm ; 273 gASIN:0787983667商品描述内容简介在线阅读本书
InNever Bet the Farmtwo leading entrepreneurs, Anthony Iaquinto and Stephen Spinelli, turn much of the so–called expert advice for entrepreneurs on its head. They show that by preparing for setbacks and using a framework that can help reduce risks and simplify decision making, entrepreneurs can increase their probability for success. They refute the idea that there is an ideal entrepreneurial “type,” and show that luck can be as important as a business plan in many enterprises. Above all, the authors emphasize that entrepreneurship is a career, not a one–time event, and winners are those who can keep themselves in the game.Never Bet the Farmis an easy–to–understand and attractive tool for anyone who has a business idea, but who might be wary of the risks implied in starting their own business.编辑推荐Review
"Never Bet the Farmis an outstanding work, with many refreshing insights. A book I will use in entrepreneurship classes for some time to come."
—Albert A. Cannella Jr., Hahnco Companies professor, Arizona State University, Department of Management"Iaquinto and Spinelli, using a rare mixture of practical experience and academic expertise, have come up with a framework that every entrepreneur should use if they wish to survive the inevitable pitfalls that line their path to success."
—Richard A. Steenerson, president and owner, Polaris Marine, Inc."Never Bet the Farmis a book that manages to be both practical and inspirational."
—Arsen Avakian, CEO and founder, Argo Tea, Inc."A very readable book for any entrepreneur."
—Rocki-Lee DeWitt, dean, University of Vermont, School of Business Administration
