Effective Communication for Colleges

分類: 图书,进口原版,Business & Investing(商业与投资),Skills(技能),Communications,
品牌: Clarice P. BrantleyMichele G. Miller
基本信息出版社:South-Western, Division of Thomson Learning; 11th international ed (2011年2月10日)平装:496页正文语种:英语ISBN:0324543387条形码:9780324543384商品尺寸:27.4 x 21.6 x 2.2 cm商品重量:998 gASIN:0324543387商品描述内容简介Simply put, this new edition is power packed with just the right learning tools. Each chapter of EFFECTIVE COMMUNICATION FOR COLLEGES (ECC), 11e, includes features that enhance learning and retention -- and promote more effective communication skills.目录Part One: PRINCIPLES OF COMMUNICATION. 1. Partners for Effective Communication. 2. The Six Cs of Effective Messages. 3. The Communication-by-Objectives Approach. 4. Communication and Technology. Part Two: EFFECTIVE MESSAGE APPLICATIONS. 5. Good New and Neutral News Messages. 6. Bad News Messages. 7. Persuasive Messages. 8. Job Searches, Resumes, and Cover Letters. 9. Applications, Interviews, and Follow-Up Messages. 10. Visuals and Presentations. 11. Reports, Proposals, and Instructions for the Workplace.