Strategic Management
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品牌: ~Harvard Business Review (HBR)
基本信息出版社:Wiley; 1 (1983年4月26日)丛书名:Harvard Business Review Executive Book Series精装:560页正文语种:英语ISBN:0471875961条形码:9780471875963商品尺寸:17.5 x 5 x 24 cm商品重量:1 KgASIN:0471875961商品描述内容简介A collection of Harvard Business Review articles on strategic management and planning — an area in which HBR has made a major contribution to American management thinking. Presents authoritative, timely writing on methods and techniques of strategic management, formulating and implementing successful strategies, the strategy role of top management, and more.目录Corporate Strategy: Basic Concepts.Formulating Successful Strategies.Strategic Planning.Implementing Strategy.The Role of Top Management.About the Authors.Author and Subject Indexes.