巴菲特学BUFFETTOLOGY
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作者： Mary Buffett著
出 版 社： Scribner
出版时间： 2007-12-1字数：版次： 1页数： 319印刷时间： 1999/01/01开本：印次：纸张： 胶版纸I S B N ： 9780684848211包装： 平装内容简介
Americans are infatuated with the stock market. The number of households that own stock has increased from around 20 percent in the early 1980s to over 40 percent today. The market offers the hope of quick wealth and early retirement, and just about everyone who is in the market is looking for an edge, from sources such as CNBC and Wall Street Week to the Beardstown Ladies and "The Motley Fool." So it should be no surprise the most successful investor of our time--Warren Buffett--has been the subject of dozens of books and magazine articles. The value of Buffett's company, Berkshire Hathaway, has increased from $18 per share in 1965 to over $70,000 per share today. The interest in Buffett has spawned an approach to investing called "Buffettology," which is the subject of a book by the same name written by Buffett's former daughter-in-law, Mary Buffett.
目录
PART I: THE ART OF BASIC BUFFETrOLOGY
1. Before You Begin This Book
2. How to Use This Book
3. Roots
4. Investing from a Business Perspective
5. What Is Businesslike Investing?
6. Warren's View of Earnings
7. The Price You Pay Determines Your Rate of Return
8. The Corporation, Stocks, Bonds--a Few Useful Explanations
9. Valuing a Business
10. The Only Two Things You Need to Know About Business Perspective Investing: What to Buy--and at What Price
11. What We Can Learn from Warren's Secret Weapon: The Magic of Compounding
12. Determining What Kind of Business You Want to Own
13. The Theory of an Expanding Intrinsic Value
14. The Mediocre Business
15. How to Identify the Excellent Business--the Key to Warren's Good Fortune
16. Nine Questions to Help You Determine If a Business Is Truly an Excellent One
17. Where to Look for Excellent Businesses
18. More Ways to Find a CompanyYou Want to Invest In
19. WhatYou Need to Know About the Managementof the Company You May Invest In
20. When a Downturn in a Company Can Be an Investment Opportunity
21. How Market Mechanics Whipsaw Stock Prices to Create Buying Opportunities
22. Inflation
23. Inflation and the Consumer Monopoly
24. A Few Words on Taxation
25. The Effects of Inflation and Taxation on the Rate of Return, and the Necessity to Obtain a 15% Return on Your Investment
26. The Myth of Diversifications Versus the Concentrated Portfolio
27. When Should You Sell Your Investments?
28. Warren's Different Kinds of Investments
PART II: ADVANCED BUFFET0LOGY
29. The Analyst's Role in Ascertaining Earning Power
30. The Mathematical Tools
31. Test #1, to Determine at a Glance the Predictability of Earnings
32. Test #2, to Determine Your Initial Rate of Return
33. Test #3, to Determine the Per Share Growth Rate
……
Epilogue
Index
