Management Fundamentals
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品牌: Springfield College Robert N. Lussier
基本信息出版社:Cengage (2008年2月15日)外文书名:管理学基础:概念、应用与技能提高平装:648页正文语种:英语ISBN:0324584938条形码:9780324584936商品尺寸:27.4 x 21.6 x 2.8 cm商品重量:1.2 KgASIN:0324584938商品描述内容简介Using a three-pronged approach of concepts, applications, and skill development, MANAGEMENT FUNDAMENTALS, International Edition gives your students a solid foundation of management concepts and real skills they can use in the workplace. Through a variety of thought-provoking applications, Lussier challenges students to think critically and apply concepts to their own experiences. Proven skill-building exercises, behavioral models, self-assessments, and group exercises throughout the text help students realize their own managerial potential. The 14-chapter format is comprehensive enough for the one-term course yet flexible enough to allow for additional readings, activities, or discussions.媒体推荐Ideas on Management: Opening vignettes serve as short introductions to the very best kind of thinking done daily by managers at a variety of real-world businesses to move their organizations forward. Companies profiled include Gap, Amazon.com, and Starbucks. Through these short vignettes, new students of management begin to see how successful managers continually develop ideas and demonstrate business skills that lead to marketplace accomplishments.
Skill-Builder Exercises: True to the text''s drill-and-practice approach, these end-of-chapter skill-building exercises provide hands-on experiments in the practice and application of management skills. Students work through the exercises on their own, but options for in-class debriefing and group work are provided in the accompanying Instructor''s Manual.
Applying the Concept Boxes: Several short multiple-choice exercises appear in each chapter to gauge student understanding of key concepts as they move through the reading.
Work Applications: A unique self-study tool, these short applications ask students to take a quick inventory of their experiences and relate them to managerial roles, resources, functions, and decisions.
In-Text Self-Assessments: Student centered, practice oriented, and designed to reinforce the learner''s growing management skills and insight. Join the Discussion Ethics and Social Responsibility Boxes: Every chapter includes boxed essays on issues of ethics and social responsibility. Objective Cases: A short real-world case is included in every chapter to test students'' analytic and problem-solving skills. A range of application questions--multiple choice, true-false, short essay--concludes each case and ensures that case issues are thoroughly explored.
